Research

Current Research Interests

  • Augmented Reality: Its application to revenue generation
  • Big data, BI and their applications
  • Customer journey mapping
  • Exploratory study of airport dwell-time and retail spend impact
  • Effects of loyalty/retail programs in small-scale deployments
  • Exploring customer expectations for active loyalty program participation

Research Projects Completed

  • Drivers of Airline & Airport Social Media
  • Survey of Airport Loyalty/Rewards Programs
  • Airport Passenger Flow Management
  • Future of Airport Retailing
  • Passenger Flow Technologies
  • Secure Bag Identity Management